What makes a leader stand out? Simon Sinek has discovered that all great leaders throughout history all have the same things in common: how they think, act, and communicate. He has found that the most influential and effective leaders started out by asking themselves “why.” This led to the “how”, and the “what”. To better explain why these leaders where and are so effective, Simon came up with the Golden Circle:
This Golden Circle explains that in order to truly be the most effective and influential leader, you must start with the why. The why represents your reason for being. It is your motivation and belief. Without the simple why, you can never truly develop a how or what. In order for you to be fully committed and effective at something, you must know why you are doing it and believe in it. Otherwise, people will know that you are not truly passionate about your cause, and thus, they will cease to see you as a true leader.
Once you have found your why, you can then develop a how. The how expect of the circle represents the specific actions you take that allow you to realize your why. It is your method of achieving that why. Simon has found that working from the why to the how is most effective, and enables a person to truly develop a plan of leadership. However, the circle does not stop there.
Once you have your how, you must discover your what. All of the great leaders that Simon observed all knew what they were doing or providing. It is crucial to know what your how is producing, and the effects that his has on the people around you. it is also to important to make sure that the results are rooted to your why. If you lose sight of your values, then the what will not have the effects you originally sought out to make.
Overall, Simons Golden Circle is an excellent tool the has helped many people realize what makes great leaders, great. This circle can be applied to any one and greatly affect their leadership style for the better. To learn more about Simon Simek and his Golden Circle, please visit this link: https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action